Advertising Tip: Publicizing Websites

When advertising on the radio, nothing beats publicizing an easy-to-remember website address.  Spending your advertising time repeating a long phone number that drive-time listeners are bound to forget is never a good idea. If your current website address or URL isn’t easy to remember (or spell), invest in a better address. Avoid complex addresses with several slashes or ambiguous spelling.  Keep in mind that listeners on the Internet are just a click away from your business.

Internet listeners are just a click away from your website.  Be careful to avoid difficult to spell

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